Sri Lanka’s retail landscape is about to undergo a major transformation as Hayleys PLC, led by business magnate Dhammika Perera, has announced its bold entry into the large-scale supermarket sector with a network of 100 outlets.
The move, revealed by Hayleys PLC, marks one of the most significant diversification steps in the group’s 148-year history. Known for its dominance across multiple industries including logistics, plantations, textiles and manufacturing, the group is now targeting Sri Lanka’s growing consumer market with a promise to redefine shopping experiences for households across the island.
Hayleys stated that the initiative is more than just about entering the supermarket space; it is about building a new ecosystem of value-driven retail. The group plans to leverage its unparalleled reach, product quality and logistical expertise to ensure that customers have access to reliable service, competitive pricing and trusted goods. By doing so, the company aims to position its supermarket chain as a benchmark for service excellence in Sri Lanka’s retail industry.
The network of 100 supermarkets is expected to be strategically placed in key urban and suburban areas, allowing Hayleys to tap into both high-density city populations and fast-growing suburban markets. This expansion, according to analysts, is set to challenge existing supermarket giants and introduce new levels of competition in pricing, service quality and innovation.
The decision also comes at a time when Sri Lanka’s consumers are seeking more affordable and trustworthy options amid economic uncertainties. By using its strong brand credibility, Hayleys hopes to attract loyal customers who value reliability and quality assurance in their daily shopping.
Financially, the supermarket venture is designed to add another layer of stability to Hayleys’ already diverse earnings portfolio. As the group navigates volatile global markets, this move is expected to create long-term shareholder value and cushion the company against external shocks by focusing on domestic consumption.
Industry observers suggest that Dhammika Perera’s vision is not merely to compete in retail but to dominate it, using scale, efficiency and customer trust as core pillars. If successful, the Hayleys supermarket chain could emerge as one of the largest retail networks in Sri Lanka within a few years, reshaping consumer behavior and setting new standards for the sector.
