Every Wednesday, We Turn Pink for a Purpose 💗
The Morning Telegraph is going pink every Wednesday to champion breast cancer awareness. From survivor stories to global campaigns, we’re using our platform to inform, inspire, and save lives. Because when the media speaks up, awareness spreads and awareness saves.
In a heartfelt commitment to social responsibility, The Morning Telegraph will officially “Go Pink” every Wednesday, dedicating the day’s platform to raising awareness about breast cancer, a disease that continues to affect millions of women and families worldwide.
As a media organization that reaches thousands of readers daily, The Morning Telegraph recognizes its duty to inform, educate, and inspire. Each Wednesday, the website will feature special coverage devoted to breast cancer awareness, including survivor stories, prevention tips, early detection education, and global initiatives fighting the disease.
“Media is not just about breaking news, it’s about breaking silence,” said the editorial team in a joint statement. “We believe that awareness saves lives, and as a voice in society, we have the responsibility to help amplify that message.”
Global Champions of the Cause
The campaign draws inspiration from international figures who have made extraordinary contributions to the fight against breast cancer. Former Australian cricketer Glenn McGrath established the McGrath Foundation in memory of his late wife, Jane, providing free breast care nurses and nationwide awareness programs across Australia. In Sri Lanka, the Roshan Mahanama Trust continues to uplift communities through health education, cancer care initiatives, and humanitarian outreach, a testament to how sportsmanship and compassion can go hand in hand.

A Call to Action
Through this weekly initiative, The Morning Telegraph aims to serve as a beacon of awareness and solidarity. Readers, healthcare professionals, survivors, and advocates are invited to contribute their stories, reflections, and insights for publication.
Those who wish to share their experiences or write about breast cancer prevention and care can contact the editorial team directly at editor@themorningtelegraph.com.
Every Wednesday, as the website turns pink, The Morning Telegraph reaffirms its belief that journalism can and should make a difference. Together, awareness can save lives, one story at a time.
